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mobile_data
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克隆
Mobile Subscriber Monthly Consumption of Content and Applications
M:Metrics Benchmark Survey: March 2008
US
EU
France
Germany
Italy
Spain
UK
Total mobile subscribers (13+)
226
224
46.5
49
47
34
47
Population
304
491
64
82
58
40.5
61
subscribers per capita
0.74
0.46
0.73
0.6
0.81
0.84
0.77
percentage
Watched video
6.0
9.2
7.3
6.2
11.2
12.8
9.4
Listened to music
7.4
17.9
16.1
17.6
14.7
22.5
19.9
Accessed news/info via browser
13.7
9.5
10.1
5.7
7.8
7.2
16.3
Received SMS ads
19.2
49.6
63.5
29.7
53.9
73.0
35.4
Played downloaded game
9.0
8.3
4.4
7.3
9.0
11.4
10.3
Accessed downloaded application
4.9
2.9
1.8
2.6
4.1
2.5
3.4
Sent/received photos or videos
23.0
27.6
25.0
20.9
32.0
31.0
30.2
Purchased ringtones
9.2
3.8
4.1
3.6
4.0
4.1
3.2
Used email
12.6
8.6
6.5
7.2
11.2
9.1
9.1
Accessed social networking sites
4.8
2.8
2.4
1.3
2.7
2.5
4.9
Top Domains by Time Spent Browsing per Month (hh:mm:ss)
U.S.
U.K.
Total time spent browsing
04:37:48
02:24:58
top domains
top domains
craigslist.org
01:38:51
facebook.com
01:44:47
ebay.com
01:25:41
three.co.uk
01:30:51
myspace.com
01:25:13
sky.com
01:15:28
facebook.com
01:24:09
live.com
01:11:06
go.com
01:07:04
bbc.co.uk
00:48:10
Source: M:Metrics, Inc., Copyright © 2008. Survey of mobile subscribers. Data based on three-month moving average for period ending 31st March 2008, mobile subscribers in France, n = 12,941 Germany, n = 15,119; Italy, n = 13,548; Spain, n = 12,434; United Kingdom, n = 16,192; United States, n = 30,931;
Source:
http://www.fiercewireless.com/node/23481/print
Frequency of use MMetrics
Intensity of use Nielsen
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